Ana Lucia
Maubecin

Orígenes

Responsible Design

Designing Beyond the Object.

My training in sewing added another practical dimension to the development of Orígenes. It allowed me to approach packaging not simply as a commercial necessity, but as part of the product experience and of the environmental responsibility of the brand.

I have explored textile-based packaging solutions using materials such as linen, chosen for their natural character, durability and reusability. The intention is simple: the experience surrounding an artisanal object should respect the same values as the object itself.

Whenever possible, packaging should become something worth keeping and reusing rather than immediately becoming waste.